Ad format describes how a placement is technically delivered to the user — not who it's for, and not where the click comes from. TubeAdvertising runs three ad formats: Push, Pop/OnClick and Interactive & Gamified.
An ad format is about delivery mechanics, not audience or channel. Push shows a native notification-style creative. Pop/OnClick opens a new window or tab on click. Interactive & Gamified engages the visitor in a short quiz or playable flow before the click. Each is tracked and delivered as its own separate inventory, never mixed together.
Ad format is one of three independent choices alongside traffic source (the channel traffic comes from) and advertiser vertical (the audience and offer category). A single campaign combines one of each — they're not interchangeable labels for the same thing.
Every item below links to its full traffic-type page.
Reach audiences through native push and in-page push placements on performance payout models.
Reach audiences at scale through Popunder, OnClick and direct-click placements.
Engage audiences through quizzes, playable ads and other gamified formats with performance tracking built in.
Ad format describes how a placement is technically delivered — Push, Pop/OnClick or Interactive & Gamified. Traffic source describes the channel it comes from, such as paid social, Telegram or email. A campaign picks one of each.
Ad format, traffic source and advertiser vertical are independent choices, so yes — a single campaign combines one of each based on what fits your offer.
It depends on the offer: Push suits a softer, native-feeling placement; Pop/OnClick suits reach and scale; Interactive & Gamified suits offers that benefit from a short pre-click interaction. A media buyer can help you match your offer to a format.
Yes — all three support CPA, CPC, CPL and CPI, with S2S postback tracking available globally or per offer.
Ready to launch a Push, Pop/OnClick or Interactive campaign? Get traffic today, or talk to a media buyer about which format fits your offer.