Traffic Category

Traffic Sources

Traffic source describes the channel where a click originates — not the ad format, and not who the offer is for. TubeAdvertising's traffic sources are paid social, Telegram and email, with MA Clicks tracked separately as part of email traffic.

3 Traffic Sources CPA / CPC / CPL / CPI S2S Tracking

What this category means

A traffic source is about where the click comes from, not how the ad is delivered or who it targets. Paid social traffic is aggregated through partner funnels across platforms like Facebook, Instagram and X — TubeAdvertising is not Meta Ads or X Ads, and doesn't provide native ad-account access. Telegram traffic comes from Telegram advertising inventory, including formats suitable for Telegram Mini Apps. Email traffic comes from clicks generated through newsletters and mailing lists.

Traffic source is one of three independent choices alongside ad format (how the placement is delivered) and advertiser vertical (the audience and offer category). A single campaign combines one of each.

What's included

Every item below links to its full traffic-type page.

How to choose

Best fit / common use cases

Ready to start buying Traffic Sources?

Ready to launch a paid social, Telegram or email campaign? Get traffic today, or talk to a media buyer about which source fits your offer.